Maressa Ariel Pinzini

UX Designer and Researcher

PERSONAL PROFILE

I’m a passionate UX Designer and Researcher who specializes in creating highly functional, aesthetically pleasing, and intuitive digital interfaces for organizations that value social impact. I aim to design products that amplify the outcomes and goals of clients, who want to use technology to inspire change.

 
 

SKILLS

Tools: Sketch, Figma, Marvel, AdobeXD, Google Analytics, Miro, Trello, Microsoft Office, InVision, Photoshop

Research: Surveying, User Interviews, Storyboarding, Affinity Mapping, User Personas, Empathy Mapping, Heuristic Analysis, Competitor Analysis, User Testing, Qualitative/Quantitative Data Analysis

Design: Wireframing, Prototyping, Sketching, User flows, Information Architecture, Mobile/Web Interface Design, Style Guides, Design Systems, Wireflows

Collaboration: Detail oriented, Flexible, Self-Starter, Strong Communicator

 
 

CORE QUALIFICATIONS

  • Combines Agile principles and Design Thinking
    skills to solve predefined problems by understanding user needs

    and aligns development with company goals.

  • Exhibits flexibility, open-mindedness, collaboration and excellent communication skills through SCRUM meetings.

  • Displays empathy, compassion, curiosity and creative
    problem solving by using a user-centric approach to all projects.

 

EDUCATION

Springboard | Mar. 2020 - Dec. 2020 UI/UX Design Career Track, Certificate

• Women in Tech Scholarship

San Jose State University | Sep. 2012 - Sep. 2015 TESOL, Master of Arts

University of South Florida | Jan. 2009 - May 2009 Public Health Generalist, Graduates Certificate

University of South Florida | Aug. 2004 - May 2008 Elementary Education, Bachelor of Science

• Athletic Scholarship, Magma Cum Laude, Dean’s List

 
 

EXPERIENCE

Bold Insight - Remote

UX & Human Factors Research Consultant / Aug. 2021 - Present

  • Analyzes data by conducting quantitative and qualitative studies, as well as heuristic evaluations.

  • Produces reports and recommendations based on data analysis, research findings, and insights.

  • Works collaboratively with team members to uncover insights, identify unmet needs, and provide alternative solutions.

  • Synthesizes and communicates research findings and insights to inform actionable decisions to different stakeholders.

Cannabis Equity IL Coalition - Remote

UX Designer and Researcher | Feb. 2021 - Present

  • Collaborate with clients, other designers, and developers to create successful website and mobile designs for establishing a superior user experience.

  • Take part in creating wireframes, design systems, and style guides to unify the design process throughout platforms.

Dauntlez - Remote

UX Designer and Researcher | Mar. 2021 - Aug. 2021

  • Consulted on best practices for product development and growth by conducting website usability evaluations and examining the existing platform's informational architecture and current design structure.

  • Analyzed and improved user accessibility by following WCAG (Web Content Accessibility Guidelines) compliance testing and standards.

  • Responsible for informational architecture, visual design, wireframes, testing, and prototypes for web and mobile responsive design.

Exploring Paths - Remote

UX Design and Research Intern | Nov. 2020 - Dec. 2020

  • Identified and examined product elements proven previously problematic to find solutions, with stakeholder discussions, user research, and testing.

  • Executed usability testing and iterations to thoughtfully design a “special feature” that would grow engagement for the company’s existing application and website.

  • Seamlessly collaborated with company stakeholders, the development team, and another UX designer to drive alignments for the end product, optimizing time and resources.

  • Participated in daily SCRUM meetings to navigate issues, brainstorm solutions, and present findings.

Nanny/Educator/House Manager

Private Families | Sep. 2011 - Apr. 2020

  • Demonstrated expertise in behavior analysis with problem-solving, empathy, and child development.

  • Created and implemented thoughtful, engaging, and educational experiences and activities to promote physical, mental, and emotional growth and well-being.